If you are thinking about creating a good landing page to offer free or paid content in an organized and attractive way this post is for you. Through it, I will share some tips and a list of effective tools that will help you achieve those conversions you need.
What functionalities should the tool have to create landing pages that you select
- A / B tests so you can easily test items on your landing page
- A good and fast editor to create your landing pages
- An easy functionality to be able to export your landing page to your website and blog
- Variety in templates (good designs and templates for your type of business)
- Metrics to track visits and conversions on your landing page
- Integrations with your Email Marketing service
- Integration with WordPress if you do not know programming
Tools to create a good landing page
Leadpages is my favorite tool, even though it is paid and sometimes gets a bit slow is the best solution at the global level for landing page creation. It is the tool designed for marketinians and entrepreneurs who do not have notions of design or programming. I have it configured with my WordPress and I can publish my pages with a single click. They also have the LeadBox that allows me to offer downloadable content quickly. They also have templates that are very easy to use and, above all, very effective. With Leadpages, I have created pages to capture leads and pages to sell and I have always obtained very good conversion results. The price of leadpages depends on the plan, but they have from $ 37 a month up to $ 97. I have the PRO plan and I paid it annually to save.
2. Visual Composer
If you have WordPress and do not want to pay a lot for an external tool I recommend the Visual Composer plugin. With this tool, you can quickly create the pages you want. Its system works with drag & drop and allows you to customize everything quickly.
3. Lander App
With Lander, you can quickly create landing pages to promote your products and services. This service is free for the first 30 days, take advantage and test all the functionalities that it has.
This is another functional tool for creating landing pages. The good thing is that it allows you to create your own landing page from scratch, something that in Leadpages is not possible. PageWIZ offers you the first 30 days free, this is ideal for you to try the tool and analyze if it works for you.
With Unbounce you can create very powerful landing pages, but I personally was overwhelmed when I started using it and that’s why I switched to Leadpages. However, I have to confess that it is a very professional tool and it allows to do very powerful things like using dynamic texts. My recommendation is to try it to see if it fits you. Another part that works very well is its content strategy, for example, you can sign up for free to your Landing Pages course.
This tool is also well known and works perfectly with WordPress. It has a free version that will allow you to test the tool and know if you decide for it at the end. With Instapage you will have access to A / B tests, integrations with several tools and pretty templates.
Thrive Architect / Thrive Content Builder (WordPress Plugin)
Thrive Architect is the new version of the famous and useful Thrive Content Builder plugin. Thanks to this plugin we will be able to create landings and even design our posts in WordPress with little effort, helping us of the more than 100 pre-designed templates that they have, as well as great amount of components that you will be able to add in your blogs simply dragging and dropping. The price of this tool is very competitive compared to other platforms to create landings and the experience is really enjoyable to use.
Tools for creating landing page, funnels, and private zones
With this tool, you can create landing pages to capture subscribers, sales pages and funnels, free courses, registration pages in webinars, private areas, a new blog and much more. You can buy it for a one-time fee of $ 97 (basic plan). Undoubtedly it is one of the cheapest options on the market considering everything included.
9. Click Funnels
This last tool that I share will allow you to easily create sales funnel to convert customers faster. Also with Clickfunnels you can create a private zone, create campaigns around your websites, have sales pages and capture pages. It’s very complete, but it’s also a little expensive, you’d have to pay about $ 97 a month to get the best features.
I hope this post will help you test the tools to create more powerful landing pages. In the end, you’ll have to keep the one that works best for you. Every personal and professional business is unique and therefore will have different needs.